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RIYADH: Saudi Arabia’s ambitious drive under Vision 2030 hit another milestone this week. The Public Investment Fund (PIF), the kingdom’s sovereign wealth engine, has launched the Expo 2030 Riyadh Company (ERC) a fully PIF-owned entity tasked with the planning, construction, and operation of the forthcoming Expo 2030 in Riyadh.
Building the Future: What ERC Will Do
- The Expo 2030 masterplan spans a staggering 6 million m² north of Riyadh, adjacent to the soon-to-open King Salman International Airport poised to become one of the largest World Expo sites ever hosted
- The event, scheduled from October 1, 2030 to March 31, 2031, is expected to welcome 40 million+ visitors, offering a vibrant showcase of Saudi hospitality and global innovation
- Lead by PIF veteran Talal H. AlMarri, former Aramco executive, ERC begins immediate construction, cultural programming, and partner coordination
Economic Impact : A Game-Changer
- The Expo’s delivery and legacy phases are forecast to inject $64 billion into GDP and create 171,000 direct and indirect jobs, with annual revenues of about $5.6 billion post-event
- Gulf News and PR Newswire place the GDP impact closer to $70 billion, underlining the project’s monumental scale
Beyond the Expo : Building a Lasting Legacy
ERC plans to transform the Expo site post-event into a permanent Global Village a multicultural hub featuring retail, F&B, cultural venues, and high-end residential communities.
The vision is a lasting cultural and tourism district that boosts Riyadh’s urban vibrancy
Strategic Alignment with Vision 2030
This initiative ties directly into Saudi Arabia’s Vision 2030 blueprint. PIF’s Saad Alkroud emphasized that ERC taps into PIF’s global ecosystem to accelerate economic diversification, urban innovation, and quality of life improvements in Riyadh
J K, You’ll Want to Know
For local residents and visitors: This is more than a six-month event it’s a transformative lifestyle hub that merges world-class living, culture, and entertainment.
For investors and businesses: With permanent pavilions and ongoing operations, opportunities span real estate, retail, hospitality, tech, and beyond.
For jobseekers and professionals: The creation of 171,000 jobs signals huge demand in construction, events, cultural programming, F&B, hospitality, and services.
